Impressive Styles from Swiss Legend to Crown your Collection


The word “legend” implies something unverified, yet popular and believed to be true. Swiss Legend watches are certainly popular, and lucky for today’s watch collector, their value can be verified.For close to 30 years, SWI Group (Swiss Watch International) has designed and manufactured watches in factories around the world. Accolades for this family-owned company abound, including recognition from Inc. Magazine as one of the 500 fastest-growing, privately held companies.

Headquartered in fashionable South Florida, the company’s mission statement is something any watch collector can appreciate: “Providing everyone, regardless of their socio-economic status, luxury timepieces at affordable prices.”In other words, Swiss Legend watches are stylish, even heroic timepieces at affordable prices. Swiss Legend makes watches for both men and women.

Men’s watches

A classic beauty for men is the Swiss Legend Men’s Scubador Swiss quartz chronograph watch with a brown embossed leather strap. The round silver-tone case is made of surgical grade 316L stainless steel. It has a unidirectional rotating bezel that is available in silver-tone or gold-tone. This watch from the Scubador collection has an oversized crown so you can easily set the function pushers. The dial is available in two colors, copper sienna or gold-tone, both with silver-tone index markers at all odd hours.

The Swiss G10.211 quartz chronograph movement powers the hands and subdials – a seconds subdial at 6:00 and chronograph subdials at 2:00 and 10:00. The date is at 4:00. This timepiece is water resistant up to 100 meters and comes with a five-year warranty.If you’re a watch collector, a great addition to the collection is the Swiss Legend Men’s Traveler Swiss automatic. It has a rugged embossed black leather strap with contrasting white stitching and a programmable winder.

The Swiss CL888 automatic movement with 18 jewels powers this handsome timepiece. Make it your own by selecting one of five colored dials: black, blue, copper, silver-tone or yellow. The stainless steel case is round, adorned only by six screw accents. Turn the Traveler over and you’ll find an intriguing exhibition back that lets you watch your watch in action. The dial features all hour positions, except at 3 where there you will find the date window. It is water resistant up to 100 meters and comes with a five-year warranty.

For something dressier, check out the Swiss Legend Men’s Swiss automatic tungsten bracelet watch. With a mother of pearl dial and tungsten steel band, this watch shines. The mother of pearl dial, available in black or white, is set in a round unidirectional rotating bezel. It also has an exhibition back that lets you watch the automatic movement. Check the time with the silver-tone Roman numerals at all hour positions and the date at 3:00. A Swiss Claro 888 automatic movement powers this beauty. It is water resistant up to 100 meters and comes with a five-year warranty.

Women’s watches

Start your Swiss Legend collection with the Women’s Karamica Swiss quartz ceramic watch. Made of scratch-resistant beige ceramic, it is both sturdy and luminescent. The stainless steel case, with its unidirectional rotating bezel, has an inlaid case-matching ceramic ring. The inlaid case comes in three colors: gold-tone, rose-tone or silver-tone. You will find Roman numerals at all hours except 3:00, which is where you will find the date window. The ceramic bracelet is held secure with a spring-assisted dual deployant clasp.

It too is water resistant up to 100 meters and also has a five-year warranty.Add some sparkle with the Swiss Legend women’s diamond Swiss stainless steel bracelet watch. Two rows of diamonds light up the silver-tone bezel and lugs. The round silver-tone stainless steel case holds a white mother of pearl dial, offering even more sparkle.

The dial is purposely kept simple with Arabic numerals at just the quarter-hour position and index markers at the other hours. Its Swiss ETA 805.112 movement powers the watch, and a silver-tone stainless steel bracelet secures it with a push-button dual deployant clasp. The watch is water resistant up to 100 meters and carries a five-year warranty.

Specialty pieces

Swiss Legend also offers a portable, programmable watch winder that can be adjusted to clockwise or counterclockwise rotations. You choose between 640, 950 or 1,440 turns a day. The leatherette box comes in black with black stitching or red with contrasting white stitching. The hinged top also has an exhibition window so you keep an eye on things. The winder comes with a power cord and adapter, but it can also run on four AA batteries.

The box measures 7 inches high by 4 inches deep and wide. It carries a two-year warranty.Keep your Swiss Legend watch looking fresh with replacement rubber straps. Or just try a new color with these 28MM rubber straps, available in yellow, orange, white, black, brown, blue and red.

Francisco Marmolejo is a freelance writer who writes about jewelry, watches, and specific retailers such as Shop NBC.